Charles Bae / Creative Director

Former Chief Creative Officer / Co-Founder @Rokkan / Acquired by Publicis Groupe

In 2000 I co-founded Rokkan, a digital creative agency turned full service advertising agency. In 2013, Rokkan was recognized as the #1 Agency to Watch in Ad Age's Agency A-List Issue Top 10 Agencies to Watch. We grew the agency to +100 people with offices in NYC, LA, Chicago, and Singapore. As Chief Creative Officer, I led the creative vision for the agency. I directly oversaw several marquee digital products & platforms and advertising campaigns for JetBlue, VirginAmerica, Bethesda Softworks, 2K Games, Nintendo, Purina, and The Humane Society of the United States. In 2013 Rokkan was acquired by Publicis Groupe. I exited the agency in 2016 to work exclusively in the gaming industry.

Today, I am a 20+ year creative veteran specializing in developing the visual marketing DNA of new and existing video game IP. I work directly with game creators and publishers to help develop a distinct core visual identity for their games. I offer a bespoke, personal, and highly collaborative creative experience for my clients who are often looking for an alternative to a traditional creative agency.

I would love to work with you on your next video game title.

Services /
Creative Direction
Creative Strategy
Visual ID
Logo Design
Key Art Concepts
Style Guides

Gaming Clients /
Private Division
Take-Two Interactive
2K Games
Paradox Interactive
Reflector Entertainment
Articles /

Note /
The agency Razorfish is taking credit for work I've done. If they or any of their creatives pitch your brand team and present work from Dishonored or The Evil Within, they are mis-representing the creative as their own. The agency I co-founded, Rokkan, was dissolved into Razorfish in 2020. Razorfish nor anyone currently at the agency had any part in Dishonored or The Evil Within brand launches.